Patsy G. Watkins, Chair of the Department, 116 Kimpel Hall, 575-3601
PROFESSOR PURVIS; PROFESSORS EMERITI DOUGLAS, INGENTHRON, REED; ASSOCIATE PROFESSORS CAREY, FOLEY, JORDAN, MILLER, MONTGOMERY, STOCKDELL, WATKINS; ASSISTANT PROFESSORS CARPENTER, WICKS; INSTRUCTOR EMERITA BELZUNG
The purpose of the Department is to provide students with knowledge of the history, theory, and ethics of mass communications; to educate students in journalistic skills, including the ability to express themselves logically and clearly; and to guide them in securing specialized knowledge of society appropriate to journalistic careers.
Journalism majors must fulfill the requirements for either the news/editorial option, the advertising/public relations option or the broadcast option.
A minimum of 90 hours in non-journalism courses must be applied toward the 124 hours required by the College for a Bachelor of Arts degree.
Writing Requirement: Students may meet the college writing requirement by producing a satisfactory honors project, senior thesis, or research/analytical paper. The research/analytical paper may be written in any journalism course numbered JOUR 3133 or higher or by registering for JOUR 498V. Rules governing the research/analytical paper may be obtained from the Journalism Department or from any journalism professor. The college writing requirement may also be met with the completion of an honors thesis.
Requirements for a Journalism Degree: 33 semester hours in journalism, including JOUR 1023, 1033 and 3633. Note that a minimum grade of "C" is required in all journalism courses which serve as prerequisites for more advanced journalism courses. Also required are ENGL 2013; courses in a specialty area to be chosen by the end of the third semester, and six hours in one discipline beyond the basic college core at the 2000 level or above. These hours may be outside Fulbright College; specific courses are required only for the advertising/public relations sequence. The specialty area and requirements for each sequence are as follows:
News/Editorial--JOUR 2013, 3013, 3123, and either 3023 or 4553 are required, plus any four additional journalism courses for which the student has prerequisites; it is recommended that one course choice be an internship.
Advertising/Public Relations--JOUR 3723, 3743, 4143, 4423, and 4453 are required, plus any three additional journalism courses for which the student has prerequisites; it is recommended that one course choice be an internship and another choice be JOUR 4463. Also required are MKTT 3433 and 4553.
Broadcast--JOUR 2032/2031L, 3072/3071L and 4863/4860L and 4873 are required, plus any four additional journalism courses for which the student has prerequisites; it is recommended that one course choice be an internship and JOUR 4883/4880L.
Requirements for Departmental Honors in Journalism: The Journalism Honors Program gives upper-division undergraduates a chance to pursue journalistic research in the context of other academic disciplines. Honors candidates carry out independent study and research under the guidance of the journalism faculty and participate in honors classes in journalism and at least one other discipline. Outstanding student achievement will be recognized by the award of distinction "Journalism Scholar Cum Laude'' at graduation. Besides satisfying the general college honors requirements, journalism honors candidates must (1) enter the program no later than the first semester of their junior year, (2) complete at least one Journalism Honors Colloquium, (3) complete the journalism honors core research course (JOUR 5043), (4) complete an approved honors colloquium in a second discipline, (5) complete a fourth honors colloquium in Fulbright College in accordance with the requirements set by the Fulbright College Honors Program (the requirement states that all honors students must take 12 hours of honors courses), and (6) earn a cumulative 3.00 grade-point average in journalism courses. Higher degree distinctions are recommended only in cases of exceptional achievement and are based on the candidates' total honors studies program. To be considered for such distinctions, students must earn a minimum cumulative 3.50 grade-point average in journalism.
Journalism (B.A.) Teacher Certification Requirements:
1. Complete a minimum of 24 hours in primary field.
2. Complete Pre-Education (ASED) minor. (See page 205.)
3. The following courses are specifically required for certification:
HLSC 1002, Wellness Concepts, and PEAC 1621, Fitness Concepts, OR HLSC 1103, Personal Health & Safety
4. Earn a "C" or better in ENGL 1013, ENGL 1023, ENGL 3003 (or ENGL 2013, or exemption by grades or test), COMM 1313, and MATH 1203 (or any higher mathematics course).
5. Students are advised to obtain a second teaching field.
Combined Majors
Combined Major in Journalism and Political Science: The combined major in journalism and political science is recommended for those students who have a strong interest in the reporting of public affairs as a career. The journalism requirement may be satisfied by 24 semester hours of courses, including JOUR 1023, 2013, 3013, 3023, 3633, and 4043, plus two courses from the following: 3133, 3333, 3433. (Some courses may have prerequisites.)
The political science requirement may be satisfied by 24 semester hours of courses, including PLSC 2013, 2003, 4373, and 15 additional hours of advanced political science courses elected from one or the other of two field concentrations. Those wishing to emphasize American political affairs may elect the additional hours from the following: PLSC 2203, 3103, 3203, 3223, 3243, 3253, 3263, 3603, 3853, 3923H, 3933, 394V, 3973, 3983, 399V, 4133, 4193, 4203, 4223, 4233, 4243, 4253, 4263, 4273, or 4903. Alternatively, a foreign affairs concentration may be pursued by electing the advanced hours from the following courses: PLSC 3823, 3503, 3513, 3553, 3573, 3603, 3803, 3813, 3853, 3863, 3923H, 394V, 3953, 3963, 3973, 3983, 399VH, 4273, 4503, 4543, 4553, 4563, 4803, 4823, 4843, 4873.
Combined Major in Journalism and English: The combined major in journalism and English is recommended for those students who have a strong interest in these two related fields. The journalism requirement for the combined major is as follows: 21 semester hours including JOUR 1023, 2013, 3013, 3023, and 3633. (Some courses may have prerequisites.) For English course requirements for the combined major see notes under Department of English.
Students in Fulbright College of Arts and Sciences who elect this combined major, and who also expect to earn a teaching certificate in journalism, should contact the College of Education for advising and for the list of journalism courses required for the teaching certificate.
Journalism for Students Preparing to Teach: A student in Fulbright College of Arts and Sciences may combine journalism with the course requirements in the College of Education to earn a teaching certificate in Journalism. Contact Teacher Education in the College of Education for advising and for the list of required journalism courses.
A student in the College of Education may combine journalism with one other teaching field by completing 24 hours in journalism. See College of Education section of this catalog for journalism requirements. Contact Teacher Education in the College of Education for advising.
Journalism for Agriculture and Home Economics Students: A list of 18 hours of journalism courses is available for students in the College of Agriculture and Home Economics. See the College of Agriculture and Home Economics section of this catalog for these journalism courses. This program is recommended for students who plan to work in public relations in these areas. It is also recommended for students who expect to enter extension work in agriculture and home economics and who will use the mass media to promote their programs.
Courses: Journalism (JOUR)
1023 Introduction to Mass Communications (Fa, Sp) A survey of mass media (newspaper, radio, TV, magazine, advertising, public relations, photography, etc.) which stresses their importance in today's society and introduces the student to the various areas of professional work in journalism. Recommended for students considering journalism as a major.
1033 Journalistic Style and Usage (Fa, Sp, Su) Stresses basic journalistic writing skills and techniques, emphasizing the fundamentals of style and usage. A prerequisite to JOUR 2013 and 2032.
2013 News Reporting I (Fa, Sp) Intensive training in the methods of gathering and writing news. Two hours of lecture plus a two-hour lab each week. Prerequisites: JOUR 1023 and 1033.
2031L Broadcast News Reporting I Lab (Fa, Sp) Provides experience in basic broadcast news reporting techniques. Lab meets three hours each week. Prerequisite: JOUR 1033. Corequisite: JOUR 2032.
2032 Broadcast News Reporting I (Fa, Sp) Intensive training in the methods of gathering and writing broadcast news. Two hours of lecture per week. Prerequisite: JOUR 1033. Corequisite: JOUR 2031L.
2331L Photojournalism I Lab (Fa, Sp) Provides experience in photography lab techniques. Laboratory facilities are supplied. Two hours of lab each week. Prerequisite: consent of the instructor. Corequisite: JOUR 2332.
2332 Photojournalism I (Fa, Sp) Beginning course in the fundamentals of photography, including darkroom procedures, composition, and the use of cameras. Two hours of lecture. Prerequisite: consent of the instructor. Corequisite: 2331L.
3001L Graphics of Journalism Lab (Fa, Sp) Hands-on training and experience in graphics design and production techniques. Two hours of lab each week. Corequisite: JOUR 3002.
3002 Graphics of Journalism (Fa, Sp) Principles of typography, including elementary printing, makeup, type faces, design, and proofreading. Two hours of lecture. Corequisite: JOUR 3001L.
3013 Editing (Fa, Sp) Theories and practices in newspaper editing, copyreading, headline writing, page layout and the gathering and publication of written and pictorial information. Prerequisite: JOUR 1023 and 2013.
3020L News Reporting II Lab Corequisite: JOUR 3023.
3023 News Reporting II Continuation of JOUR 2013. Two hours of lecture plus a two-hour lab each week. Prerequisite: JOUR 2013. Corequisite: JOUR 3020L.
3053 Introduction to Magazines (Fa) A survey of and introduction to the magazine publishing industry. Covers both consumer and trade publications. Discusses the historical development of magazines and analyzes current trends, particularly from a perspective of integrating the editorial, art direction or design, and business functions. Prerequisite: JOUR 1023.
3061L Newspaper Graphics Lab Hands-on practice in techniques of newspaper design and production, Two lab hours a week. Corequisite: JOUR 3062.
3062 Newspaper Graphics Principles and methods of newspaper design and production, including typography, illustrations, copy processing, layout, and pasteup. Two hours of lecture a week. Corequisite: JOUR 3061L.
3071L Broadcast News Reporting II Lab (Fa, Sp) Television studio production including producing, directing, teleprompter, character generation, audio, lighting, and camera operation. Produce weekly TV news program for broadcast. Prerequisite: JOUR 2032/2031L. Corequisite: JOUR 3072
3072 Broadcast News Reporting II (Fa, Sp) Advanced techniques in broadcast journalism including: covering beats; writing and interviewing; and producing news programs for television. Prerequisite: JOUR 2032/2031L. Corequisite: JOUR 3071L.
3080L Photojournalism II Lab Corequisite: JOUR 3083.
3083 Photojournalism II Study of news and feature photography. Includes planning and shooting photographs for newspapers and magazines, photojournalistic techniques, and other aspects of photographing for publication. Three hours of lecture plus a two-hour lab each week. Prerequisites: JOUR 2332/2331L and consent. Corequisite: JOUR 3080L.
3123 Feature Writing Study of non-fiction newspaper and magazine feature articles with emphasis on locating subjects, and on writing techniques and practice in article writing. Prerequisite: JOUR 2013 or consent.
3133 Editorial Writing Study of the opinion function of the news media. Includes editorial writing, the newspaper editorial/opinion columns, letters from readers, and broadcast commentary. Prerequisites: JOUR 2013 or 2032 and junior standing.
3153 Journalistic Criticism and Review Intensive practice in writing critical mass media reviews of the performing arts, books, poetry, art exhibits, and motion pictures. Prerequisites: JOUR 2013 or 2032, plus junior standing and consent.
3163 Sports Journalism (Fa) Emphasis on techniques and principles of coverage of sports and sports-related subjects on and off the field, and on the relationship between sports and the mass media.
3233 Media Management Business management for newspapers and broadcast stations, including problems of organization, personnel, equipment, housing, advertising, circulation, financial, legal and public relations. Prerequisite: junior standing.
3333 Ethics in Journalism (Sp) Critical examination of specific ethical problems confronting professionals in all areas of mass communications. Reading and writing assignments are aimed at familiarizing students with the nature of the mass media and their social responsibilities. Prerequisite: junior standing.
3433 History of Journalism Study of mass media and journalists in relation to the social and political background of United States history. Prerequisite: junior standing.
3533 Community Newspaper Study of the role of the editor in working with problems and policies of a weekly or small daily newspaper. Prerequisite: junior standing or consent.
3633 Communications Law (Fa, Sp) Constitutional guarantees, statutory laws and court cases applicable to mass communications. Prerequisite: junior standing.
3723 Advertising Principles (Fa, Sp) Introductory course to the broad field of advertising. The course includes a study of the role of advertising in modern society with emphasis being given to the extent and manner of use of advertising in newspapers, magazines, radio, television and other media. Prerequisite: junior standing.
3743 Public Relations Principles (Fa, Sp) Study of theory, methods, and ethics of public relations in modern society, business, and communications. Influencing opinion through acceptable performance and two-way communication. Recommended for students in many fields.
3923H Honors Colloquium Covers a special topic or issue, offered as a part of the honors program. May be repeated when the content is changed. Prerequisite: honors candidacy (not restricted to candidacy in journalism) or consent.
401V Advanced Journalistic Practices19 (1-4) (Fa, Sp) Study of advanced journalistic practices and methods, individual or group projects. A maximum of 4 hours of credit. Prerequisite: junior standing, 10 hours of journalism, a 2.50 cumulative grade average, and consent. Paper required on aspects/conclusions of research project.
402V Internship in Journalism (1-3)19 (Fa, Sp, Su) Credit for practical experience gained through a journalistic internship. Report required on significant aspect of internship experience. Maximum of 3 hours of credit. Prerequisite: journalism major, junior standing, 10 hours of journalism, a 2.50 cumulative grade average, and consent.
19JOUR 401V and 402V are variable credit courses. Jour 401V carries 1 to 4 hours of credit and JOUR 402V carries 1 to 3 hours of credit. A student may count maximum allowable hours in either.
4033 Research Problems in Journalism Research problems relevant to reportorial writing, including instruction on depth interviews, participant-observation methods, ethnographic inquiries, and use of focus groups.
4043 Government and the Media Focuses on the links between mass media and government and the increasingly significant role of media in politics and government. Examines the power, responsibility, and performance of the press and public officials/government agencies in their relationship with each other. Prerequisite: junior standing.
405V Specialized Journalism Seminar (1-3) (Irregular) Primary purpose of course is to enlarge the journalistic skills of students interested in advanced forms of mass communication. Students undertake projects related to particular aspects or problems of journalism. Content varies. Prerequisite: consent of instructor.
4063 Computer-Assisted Publishing In-depth, hands-on exploration of computer hardware and software in the design and production of media messages. Examination of developing media technologies and the computer's influence on design and conceptualization. Prerequisite: JOUR 3002 or consent.
4143 Public Relations Writing (Fa, Sp) Instructional and writing practice to develop the professional-level writing skills required of public relations practitioners. Emphasizes different approaches required for different audiences and media. Prerequisite: JOUR 1033 and 3743.
4153 Public Relations Campaigns (Fa) Gives students an opportunity to implement a public relations campaign. Deals with PR research, planning, and evaluation relative to a specific public relations prospect. Prerequisite: JOUR 3743.
4233 School Publications Primarily for students intending to teach journalism or to supervise publications in high schools. Prerequisite: advanced standing.
4413 Broadcast Advertising and Sales (Sp) The creation of advertising campaigns for the broadcast media and techniques involved in the presentation of these campaigns to prospective media buyers. Emphasis is also placed on the gathering and use of rating systems for broadcasting. Prerequisite: JOUR 3723.
4423 Creative Strategy and Execution (Fa, Sp) The creation of advertising copy and layout for the mass media with emphasis on strategy, the written message, and the physical appearance for the advertisement. Includes laboratory component. Prerequisite: JOUR 3723 and 3743.
4453 Media Planning and Strategy (Fa) Includes the study of media characteristics, market research, media strategies, media analysis, media-market measurements, and the development of media plans. Emphasis is placed on the analysis of major mass media strategies, tactics, and planning. Prerequisite: Instructor permission only.
4463 Campaigns Applying advertising principles and techniques to preparation of a complete campaign; determining agency responsibilities, marketing objectives and research, media mix, and creative strategy. Emphasis also given to campaign presentation delivery, utilizing audio and visual techniques. Prerequisite: JOUR 3723, 4423, and 4453.
4553 Magazine Editing and Production I Instruction with lab work in editing and producing various types of magazines. Course includes magazine design, selecting and editing stories and photographs, laying out the story and photo pages, and other mechanical processes. Two hours of lecture plus a two-hour lab each week. Prerequisite: JOUR 3053.
4563 Magazine Editing and Production II Continuation of JOUR 4553. Advanced problems in magazine publishing and management. Prerequisites: JOUR 3053, 4553, and consent.
4823 Radio Writing Comprehensive analysis of techniques and styles of radio commercials and public service announcements, researched news documentaries and dramatic radio plays. Class projects. (Same as COMM 4823.) Prerequisite: 5 hours in Radio-TV, and junior standing.
4860L Television News Reporting I Lab Corequisite: JOUR 4863.
4863 Television News Reporting I (Fa, Sp) Includes the specialized knowledge and skills needed in field reporting, anchoring, writing, and producing news for commercial television. Also incorporates videography, tape editing. Lab component arranged. Prerequisite: JOUR 3072/3071L or instructor's permission. Corequisite: JOUR 4860L.
4873 Television News Reporting II (Fa, Sp) Continuation of JOUR 4863. Lab component arranged. Prerequisite: JOUR 4863.
4880L Advanced Television News Production Lab Corequisite: JOUR 4883.
4883 Advanced Television News Production (Fa, Sp) Continuation of JOUR 4873. Students prepare and present television newscasts for air. Lab component arranged. Prerequisites: JOUR 4873 or instructor's permission. Corequisite: JOUR 4880L.
498V Senior Thesis (1-6) Prerequisite: consent.
5003 Advanced Reporting Stresses public affairs coverage, interpretive, investigative, and analytic journalism, involving research, work with documents, public records, and budgets and specialized reporting.
5013 Advanced Feature Writing More advanced study of non-fiction article writing for newspapers and magazines, with emphasis on writing articles for submission to editors and on determination of markets.
5033 Critical and Opinion Writing and Commentary Experience in writing and analyzing columns, editorials, criticism, and other forms of opinion and commentary in the media and in examining the media's role as a forum for opinion and commentary and its impact and influence.
5043 Research Methods in Journalism Research methods of utility in journalism. Emphasis on survey research, electronic data base searching, and traditional library research. Prerequisite: graduate or Honors Program standing, or permission from instructor.
5063 Issues in Advertising and Public Relations Seminar course involving the critical examination of the major cultural, social, political, economic, ethical, and persuasion theories and/or issues relevant to advertising and public relations affecting individuals, organizations, and societies.
5073 Propaganda and Public Opinion Examines and analyzes the means of influencing and measuring public opinion, with an emphasis on survey research and polling.
5183 International Mass Communications Examina-tion of national media systems, issues in international communications, the role of the media in coverage of international affairs, and the impact of new technologies on mass communications.
5193 Professional Journalism Seminar (Irregular) Examination of complex problems encountered by professional journalists with focus on research and analysis of the role of journalism in major social, economic, and political developments. Content will vary.
5233 Media and Public Policy Focuses on the interaction between media, politics, government, and public policy, particularly on the impact and influence of the media on the public policy agenda.
5313 Literature of Journalism A study of superior works of non-fiction journalism, past and present. Includes authors from Daniel Defoe to John McPhee.
600V Master's Thesis (1-6) Required of all M.A. journalism students.
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