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Reading
with Oprah
The Book Club that Changed America
Kathleen Rooney
The first in-depth look at the phenomenon that is OBC
Adored by its fans, deplored by its critics, the Oprah Book Club has
been at the center of arguments about cultural authority and literary
taste since its inception in 1996. Virtually everyone seems to have an
opinion about this monumental institution with its revolutionary and
controversial fusion of the literary, the televisual, and the commercial.
Reading with Oprah by Kathleen Rooney is the first in-depth look at the
phenomenon that is the OBC.
Rooney combines extensive research with a lively personal voice and
engaging narrative style to untangle the myths and presuppositions surrounding
the club, to reveal its complex and far-reaching cultural influence,
confronting head-on how the club became a crucible for the heated clash
between “high” and “low” literary taste. Comprehensive
and up-to-date, the book features a wide survey of recent commentary,
and describes why the club closed in 2002, as well as why it resumed
almost a year later in 2003, with a new focus on “great books.” Rooney
also provides the most extensive analysis yet of the Oprah Winfrey–Jonathan
Franzen contretemps.
Through her close examination of each of the club’s selected novels,
as well as personal interviews and correspondence with OBC authors, Rooney
demonstrates that in its tumultuous eight-year history the OBC has occupied
a place of prominence unique in the culture that neither its supporters
nor detractors have previously given it credit for.
“Rooney takes a steady,
smart look at a situation that is both fascinating in its own right and
deeply
revealing
about ‘how
it is’ in our cultural life these days.”
—Sven Birkerts, author of
The Gutenberg Elegies: The Fate of Reading in an Electronic Age
“In her lively, information-filled account of the
club’s history, Rooney . . . defends Oprah as a genuine ‘intellectual
force.’ . . . Accurately captures the cultural unrest surrounding
the Oprah Book Club and raises numerous thoughtful points about its significance.”
—Publishers Weekly
“Rooney’s analysis of the Oprah Book Club is
both incisive and sympathetic, both scholarly in its methodology and
accessible in its presentation. Anyone interested in the multiple diversities
which characterize twenty-first century American culture will find Reading
with Oprah provocative and entertaining.”
—Tara Ghoshal Wallace, author of Jane
Austen and Narrative Authority
Oprah Winfrey asked
publishers to donate ten thousand copies of each selection.
She rarely watches television herself, preferring to
spend her evenings reading.
There were over thirteen million viewers per book segment.
Every book selected for the OBC has become a best seller,
routinely selling a million copies or more.
After East of Eden was named the inaugural
selection in the new OBC, it immediately went to # 1 on the New
York Times best seller list.
Winfrey has been honored by the National Book Foundation
for her contribution to reading.
Seventy-five percent of the people who come to a Barnes & Noble
store to purchase an OBC selection end up buying another title as well.
After OBC started up, it received 5 letters a month
from viewers saying they hadn’t read a book in 20 years until
Winfrey motivated them to pick one up. |
| Some OBC Authors Talk
about the Club and Their Club Experience
· Jacquelyn Mitchard
“My publisher said ‘Well, at least if there’s
never a second Oprah Winfrey book, you’ll always have been the
first.’ Because no one had any idea of the impact it would have,
of the hunger and thirst that people had for gossiping about books—which
is of course what books are for: gossiping about. And some of the
people who read Deep End of the Ocean hadn’t read a book since high school
. . . they were blown away by the idea that a so-called serious book
could be as much fun to read as a mystery or a romance. . . . By nine
o’clock on the first night after the announcement there were
four thousand holds on the book at the New York Public Library.”
· Barbara Kingsolver
“I believe Oprah’s Book Club is probably
one of the best possible uses of a television set, and my experiences
with it were universally positive.”
· Chris Bohjalian
“My sense is that when we presume that popular
books cannot be good or that good books cannot be popular, we: 1)
needlessly denigrate some complex fiction simply because it sells;
2) fail to support
solid literary work, assuming that mainstream America will find it
too challenging. The reality, as Cold Mountain and White Teeth
and Plainsong have shown, is that good books CAN be
popular if we give ‘middle-brow
America’ a chance.”
· Sue Miller
“The main objection that they [book club detractors]
have simply has to do with the sense that one person’s taste has
become so enormously influential. . . . I don’t think of myself
as an Oprah author, but I’m grateful that I was chosen for one
of my books—grateful because I reached a group of readers I surely
wouldn’t have otherwise.”
· Wally Lamb
“I’ve spent the majority of my adult life
in the high school classroom, attempting to ignite a love of reading
in my students which might serve them for the rest of the lives. These
days when I tour the country in support of my novels, I see, over and
over, the value of Oprah’s Book Club in the numbers of young people
who show up for readings. . . . As an avid life-long reader and a powerful
and positive role model, Oprah Winfrey has gotten people of all ages
to read, to read more, and to read widely. And if the intelligentsia
sticks their collective noses in the air and bemoans the fact that the
show hasn’t chosen Gravity’s Rainbow or Ulysses for
discussion, well, so be it. . . . The Oprah Book Club is the medium.
The novel itself
is the message and must stand or fall on its own merits.”
· Bernard Schlink
“The Oprah Book Club makes people read and that,
I think, is a great thing. It is so great that I don’t care
too much about the criticism that I sometimes hear smart people raise
in
a smart way.”
· Anna Quindlen
“I’m particularly disdainful of the critics
who complain that the selections focus on ‘women’s issues’ or ‘women’s
books,’ and wonder where they were over the years when virtually
the entire canon focused on ‘men’s books.’ . .
. I admire what she has done for reading in America.”
· Pearl Cleage
“Many of the white women who wrote to me expressed
surprise that they could relate so easily to the black characters in
my book. I think that’s part of what Oprah’s Book Club does.
It allows people to be drawn into different worlds that they might never
encounter in real life through the safe space that fiction can create.
I think that’s always a good thing.”
· Robert Morgan
“Before Oprah I had a small literary audience, primarily in the South.
The Oprah selection gave me a large national and international audience. .
. . Oprah has given me a great gift, of millions of readers.”
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February 2005
230 pages, index, 6" x 9"
$24.95 Cloth
1-55728-782-1
Popular Culture/
American Literature
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