Bradfield, A. & Wells, G. L. (2005). Not the same old hindsight bias: Outcome information distorts a broad range of retrospective judgments. Memory & Cognition, 33, 120-130.

 

Introduction:  When people are given outcome information and then asked what they would have predicted the outcome to be if not given the information, it has been shown that they will overestimate their abilities to determine the outcome (the hypothetical paradigm).  The effect can also refer to what happens when people are asked to make predictions, and after receiving outcome information, misremember their previous judgments to bring them more in line with the true outcome (the memory paradigm).  Fischhoff (1977) explained hindsight bias as an automatic phenomenon, whereby memory is altered without the conscious knowledge of the individual, replacing previous memories of the event.  An alternative view is that hindsight bias is a motivational phenomenon resulting from people attempting to make themselves appear to be good decision-makers.  The current study attempts to eliminate the possibility of individual’s misremembering the event and then test the boundaries of hindsight bias by measuring other aspects of retrospective memory dealing with the decision-making processes used.

Experiment 1 Method:  For this experiment participants watched a video of a hypothetical couple’s counseling session.  Participants were then asked to make a prediction about which person had either committed suicide or had an affair shortly after the videotape was made, after which they received either confirming or disconfirming feedback.  Half were randomly assigned to the suicide condition in which they were told one member of the couple had committed suicide and asked to predict which one and the other half were told one member of the couple had an affair and asked to predict which one.  Next they were randomly assigned either confirming or disconfirming feedback.  Three minutes after receiving the feedback the participants completed a questionnaire measuring the decision-making processes used, their general abilities, and the event itself.  The dependent measures are shown on Table 1.

Results:  Results show no relationship with whether participants chose the male or female and feedback, but there was a main effect of the feedback variable and an interaction between the feedback and the story (feedback effects were larger in the affair condition).  Confirming feedback also increased participants’ reports of confidence, the ease and speed with which they made the decision, and how good they are at making judgments about others and interpreting nonverbal behaviors.

Discussion: The current expands on the hindsight bias effect in that even when the element of misremembering previous judgments is removed people are still susceptible to a large number of memory distortions.  However, perhaps these distortions are due to the fact that individuals do not think about things like their confidence until they are presented with the questionnaire.

Experiment 2 Method:  Experiment 2 presented some of the participants with some of the questions that would later be asked on the questionnaire and asked them to think privately about what their answers would be.  The prediction was that the prior knowledge of the questions would moderate the effect of post-decision feedback. 

Results:  The analysis revealed a significant main effect of feedback, as in experiment 1, but also an interaction between feedback and question knowledge.  Knowledge of the questions eliminated the effect of feedback on retrospective certainty (see Figure 1), as well as reports on participants’ abilities to detect variations in tone of reports.  Interestingly, participants in the question knowledge condition reported recalling more negative comments than those who received disconfirming feedback. 

Discussion:  Experiment 2 indicates that giving participants a chance to consider the questions prior to the event mitigates the effect of post-decision feedback.  Further, the evidence suggests that hindsight bias is in fact an automatic process in that individuals did not attempt to make themselves appear to be good decision makers, which is clearly in opposition to the motivational explanation. 

General Discussion:  The current research provides further evidence of the effects of outcome information in creating hindsight bias.  It offers an effective method for mitigating the effects of post-decision feedback by allowing participants to consider the questions before witnessing the event.  The question is raised as to whether hindsight bias is actually a bad thing.  While hindsight bias in doctors and eyewitnesses might be extremely critical, there is the possibility that it might actually be beneficial for mental well-being.

 


Important Legal Disclaimer: The preceding are articles we read together in the Lampinen Lab Fall 2005 false memory reading group. By clicking on the button next to the article you can see the summary of that article. The summary was prepared by the student presenting that article and it is of course the case that the views expressed in the summary do not necessarily represent the views of the reading group as a whole, Dr. Lampinen, the Lampinen Lab, Hugo's, the University of Arkansas, the Razorback Football or Basketball teams (although we're not sure about cross country), people living down the street from us, Bob Dylan, Jack Fate, our extended families, or anyone else for that matter except for the student who wrote the summary (and they don't necessarily believe what they wrote either). 

U of A

Psych Dept

Grad Program

Lab Homepage

Reading Group

Lab Publications

Lab Presentations