University Web Guidelines
In an effort to make University of Arkansas Web pages more easily identifiable and navigable to visitors, the following guidelines and requirements have been established. These rules pertain to all official university pages, defined as those pages representing University departments and units and those pages residing on departmental servers. Personal pages residing on comp.uark.edu do not fall under the guidelines contained herein.
University Manual of Style (pdf)
GENERAL WEB PAGE DESIGN REQUIREMENTS
Official University of Arkansas pages require:
- Consistent Navigation Scheme throughout the site.
- Adherence to sets of colors deemed complimentary to our official school red.
- Use of the official University of Arkansas page header elements.
- Consistent branding by use of the official logo as described on the "Branding" page; or
- Consistent use of the word treatment for "University of Arkansas; or
- An official legible logo containing the text
- Sites should be no wider than 760 pixels - to fit within the viewable area of an 800 x 600 screen.
- Liquid designs with a minimum width of 760 pixels are acceptable
Site URLs
Each homepage of an official Web site should have an appropriate domain applied to it: Example: sociology.uark.edu.
While this may actually make some URLs longer than they are right now, this naming convention will make navigation much easier when it is applied consistently across the entire UARK domain. Current domain names that don't yet match this criterion may be retained so as to not confuse those who currently use them.


