Office of University Relations » University Manual of Style
University Manual of Style
These guidelines are for anyone who is involved in communicating the University of Arkansas brand. Whether you are a professor, designer, or writer, the message is the same. You play an important role in building and expressing the University of Arkansas brand.
These guidelines have been created to give you the freedom to design what you need using the tools that best benefit the visual identity of the University of Arkansas. Integration doesn't mean that everything is identical, but rather that all communications have the same overall look and feel.
Ensuring that the University of Arkansas uses the same visual voice throughout all points of communication will continue to strengthen the University's identity for years to come.
